Brewing our past crafting our future
Burton upon Trent beautifully layers its rich history with a vibrant future. Our famous water ignited generations of craft brewers, who put us on the map as the Brewing Capital of the World and today we celebrate somewhere that knows exactly who it is.
With heritage as our foundation, community at our heart and creativity as our compass, we celebrate people, place and progress. We celebrate Burton upon Trent. A story still being written. And everyone’s invited…
Live
There’s something special in the water here – the River Trent, our namesake, rhythmically connects the town with green spaces of the National Forest. Burton upon Trent is defined by its people. A diverse community rooted in warmth and resilience. Whether you’ve been here a lifetime or a lunchtime, it’s a place where you’ll feel at home.
Learn
Learning is at our core. Shaped by real world skills and forward thinking practice, it’s about preparation, skills for life, work, for whatever comes next. There’s a real buzz here; inspiring teachers, engaged learners, fantastic state of the art facilities and career-boosting links with leading businesses for young minds and lifelong learners.
Invest
From global brands to independent makers, Burton upon Trent is a town built upon hard work and ingenuity. History is fuelling our progress and our story is continuing to be written. Ambitious plans to regenerate and reconnect the town centre with the glorious Washlands, continues to flow forward with purpose.
Visit
Offering more than you expected and just enough of what you didn’t know you needed, Burton upon Trent offers a unique experience for visitors. Set within our stunning countryside, St George’s Park brings pride and prowess to every pitch as the home of all 23 of England’s national football teams. Meanwhile, Hoar Cross Hall offers world-class wellness surrounded by acres of calm of the National Forest.
Celebrate with Us
Burton upon Trent isn’t just a place on the map; it’s a mind-set, a movement and we’re on a mission to tell the world our story. To help amplify our message, we need your support. Whether you’re a proud resident, local business, community partner or investor, we’ve designed a flexible toolkit to help you bring the spirit of Burton upon Trent to life.
A Collective Strategy
The Burton upon Trent brand is a collaborative movement, guided by a collection of Burton upon Trent organisations, who have joined forces to develop a strategic approach to promoting and marketing. The brand celebrates a place where heritage meets innovation, where community thrives, where businesses, students and visitors find opportunity.